Write your post here. '' The FUTURE BELONGS to ONLY THOSE WHO HAVE PREPARED for IT '' - '' WHAT ARE YOU DOING TOWARDS IT ? '' - Preparation is the simple K E Y to GREATNESS vs. remaining with the AVERAGE and the MEDIOCRE in life ! - FOXWULF - ROYAL REALTY TRUST - HIGH SOCIETY - ValuMyMart - .... etc. - .......simple , Huh ? - N E W - - '' IMAGINATION - THINKING - IDEAS - HABITS - ACTION '' - B R A N D I N G -- -- What is Branding ? - Branding is the process of creating distinctive and durable perceptions in the minds of consumers . A BRAND is a persistent , unique business identity intertwined with associations of personality , quality , origin , liking and more . - Techniques of branding ..... include association of a company with logos , distinctive colors , slogans , musical sounds or songs , unusual qualities , mascots , packaging , a memorable name , behavorial hallmarks and much more . - WHY BRANDING PAYS OFF - 1. MEMORABILITY 2. LOYALTY 3. FAMILIARTY 4. PREMIUM IMAGE ; PREMIUM PRICE 5. EXTENSIONS 6. GREATER COMPANY EQUITY 7. LOWER MARKETING EXPENSE 8. FOR the CONSUMER , LESS RISK |



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